provides credible information, supportive communities, and in-depth reference material about health subjects that matter to millions of caregivers, consumers, and patients.
Public Health Solutions, from WebMD and Medscape, provides education and outreach solutions for US Government-funded initiatives and programs. Public Health Solutions leverages:
- WebMD’s 70+ million unique monthly visitors
- Medscape’s active US membership of 780,000 physicians and 3 million other healthcare professionals
is the leading online global destination for physicians and healthcare professionals worldwide, offering the latest medical news and expert perspectives; essential point-of-care drug and disease information; and relevant professional education and accredited continuing education.
Contact our team today to discuss how our solutions can help further your public health initiatives. Our core capabilities include:
- Educating healthcare professionals and health information consumers
- Disseminating public health messaging campaigns
- Evaluating healthcare professionals for market research
OUR SOLUTIONS
EDUCATE
Continuing Medical Education and Certified Education for healthcare professionals including physicians, nurse practitioners, physician assistants, nurses, and pharmacists to improve public health outcomes.
- Continuing education proven to positively affect provider behavior and impact public health outcomes
- Interactive education solutions to meet provider needs
- Omnichannel audience engagement to optimize the visibility of education and engage learners
- Elevating Health Equity in clinical practice and patient care to improve health outcomes for all patients
DISSEMINATE
With over 70+ million unique visitors per month on WebMD and the largest, most engaged audience of over 3 million healthcare professionals you can deliver your public health message to the audience that matters most.
- Reach your audience with precision targeting and segmentation of health information consumers and healthcare professionals
- Data-driven campaign strategy to maximize reach, frequency and engagement
- Frequent and consistent communication with guaranteed media impressions
- Detailed media reports to demonstrate return on investment
DISSEMINATE
With over 70+ million unique visitors per month on WebMD and the largest, most engaged audience of over 3 million healthcare professionals you can deliver your public health message to the audience that matters most.
- Reach your audience with precision targeting and segmentation of health information consumers and healthcare professionals
- Data-driven campaign strategy to maximize reach, frequency and engagement
- Frequent and consistent communication with guaranteed media impressions
- Detailed media reports to demonstrate return on investment
EVALUATE
Choose the solution that's right for you! From A to Z we can provide the Quantitative research services that you need, when you need them.
- Focus on the research by leaving the logistics of recruiting, honoraria payments and scheduling to Public Health Solutions
- Precise targeting to recruit hard to reach providers for quantitative and qualitative market research
- Full-service survey programming, hosting, data analysis and reporting available
CURRENT EDUCATIONAL OFFERINGS
REAL-TIME DATA INSIGHTS FROM WEBMD & MEDSCAPE
98% of physicians implemented telehealth into their practice setting as a response to COVID-19 pandemic
4 in 10
HIV/AIDS patients are willing to consider using biologics for treatment
21.7% reduction in new prescription volume of fluoroquinolone from a combination of short-form messaging and continuing medical education
STEPHEN MURPHY
Director, Public Health Solutions
smurphy@webmd.net
202-489-6669
LINDSEY GARDNER
Associate Director, Public Health Solutions
lgardner@webmd.net
984-884-2325